2015年12月6日日曜日

Lecture note - Social research - Making questionnaire


Checklist :) 
  • Start with easy questions
  • Design should be logical
  • Introduce difficult and sensitive questions carefully
  • Instructions must be clear and consistent 
  • Make items clear  e.g. “Do you agree with the peace agreement?” 
  • Answers should match the questions and set of options 
  • e.g. “Are you satisfied with Ateneo education?” “barely, sometimes, often, very”
  • Answers should be mutually exclusive 
  • e.g. “How often do you study?” “everyday, everynight, every weekend, once a week, more than once a week, monthly, never” 
  • NO double-barreled questions 
  • e.g.  “Do you think that K-12 will make our students globally competitive and our education standards globally at par?”
  • NO leading questions 
  • e.g. “Numbers of working women is increasing. Do you agree that male must participate household chore?”
  • NO assuming questions 
  • e.g. “How often do you go out with your gf/bf?”
  • NO difficult words
  • What do you think about series of news about Embryonic Stem Cell?
  • NO negative questions 
  • e.g. “Do you NOT agree..”
  • NO ambiguity 
  • e.g. Which one you support, big government or small government?  


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